4 Ways a Marketing Consultant Can Help Your Small Business

Small businesses know how important marketing is, but they often don’t have the time, budget, or expertise to create and deliver top-notch marketing campaigns. Fortunately, many marketing consultants like Blue Wave Marketing are available to help small businesses with their marketing.

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How Facebook Can Be Used as a Marketing Consultant

Facebook has been one of the most important marketing platforms for quite some time now. With over a billion active monthly users around the world, over $7.5 billion was spent last year on Facebook advertising alone.

Sensing opportunity, Facebook is starting to position itself less as a platform and more as a marketing consultant. Below, you’ll find exactly what Facebook is doing, what it means for your business, and how you can start leveraging it to your advantage:

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Why Video is the Best Form of Content Marketing

Recently Cisco released a report that is going to have market content creators jumping. They predicted by the end of by the end 2019 consumer internet video traffic will surpass 80% that’s a huge jump considering we were at 64% in 2014. In fact “it would take an individual over 5 million years to watch the amount of video that will cross global IP networks each month in 2019”

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How to Get the Most Out of Video in Your Content Marketing

Video should be one of the most important aspects of your content marketing plan. There are almost 200 million digital video viewers in the United States, and the average PC viewer watches well over 200 videos last year. Video gives you a chance to reach this audience, engaging with them and building your brand.

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3 Things That Should Be Included Your Company’s Recruiting Videos

There are millions of companies in this world and while they all don’t offer the same product or service, they do all strive for one common goal and that is to be successful.  So how does a company become successful? While a good product or service or right market niche helps, before that, a company’s success starts with the employees.  Your product or service could be the greatest thing in the world but if you don’t have the right employees to sell your product or service or have employees that don’t believe or care about your company’s core values then your company won’t be able to reach its maximum potential.

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