Month: December 2018

The popularity of online video means that it’s more important than ever to make sure your efforts are successful. When you consider the facts, video should be the most important marketing channel for years to come: … Read More

With video marketing more important than ever, many companies rush to put out as many videos as possible. They end up being generic and void of any personality or true branding. Afterward, the same companies will wonder why their message isn’t connecting.

In order for your videos to be successful, they need to be transparent and authentic. In fact, a recent study found that purpose was an even more important indicator to consumers than either price or quality was. … Read More