So you’ve decided that you want to make a video in order to promote your company or product. That’s a great decision because all though video may have killed the radio star in the past, in today’s day and age video marketing is on the rise and rightfully so. A marketing video can effectively grab your target audience’s attention and engage them to listen or learn about your product or services. In todays digital age it’s no secret that people’s lives revolve around their phones, tablets and computers and this technological craze is here to stay. It’s actually been proven that people retain information better when they watch and listen to someone explain something rather than just reading instructions. In a society where information is literally everywhere a video offers a natural and engaging way to reach consumers and give them information that can be easily digested. That’s why incorporating a video marketing plan into your company’s marketing strategy is essential for the future.
Month: January 2017
How Much Should Your Boston-Based Business Invest in Video Marketing?
No matter how you slice it, video marketing needs to be an important piece of your marketing plan. The majority of the world’s web traffic comes from videos already, and that number is only going to continue growing. By reaching such a large audience, a Boston video marketing campaign is going to help grow your brand, increase conversions, and help educate prospect more effectively. … Read More
