Tips for Picking the Right Speaker for Your Corporate Event

Speakers are a very important part of any corporate event. The speaker(s) set the tone for your event and are responsible for keeping your audience engaged and interested. There are many different factors in picking the right speaker for your event, some important ones include: price, purpose, availability, etc.

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3 Ingredients of an Awesome Explainer Video

Explainer videos are one of the most powerful pieces of content in a marketer’s tool belt. Work.com, a company owned by Salesforce, was able to boost conversion rates by 20% simply by adding explainer videos. Another independent study found that 85% of consumers were more likely to make a purchase after viewing its corresponding explainer video. … Read More

How to Use Customer Testimonials in Your Video Marketing

If you’re looking to boost your online sales and improve conversion rates, customer testimonials could be the answer. A survey sponsored by Zendesk found that 90% of customers use customer reviews before they make a decision purchase. Another survey found that testimonials are by far the most effective type of content marketing – they’re 89% effective! … Read More

6 Stats That Prove Video Marketing Services Work

Video marketing services take planning and effort to get down pat. You need to take the time to write a great script, film everything, and edit it carefully afterward. Many businesses feel like this is too much effort and move on. … Read More

How to Come Up with Business Video Ideas in Boston

When your video campaign is new and ideas are flowing, it’s easy to churn great content out every single week. Everybody is excited and your audience is engaged. Eventually, when the creative well starts to dry, the process becomes a chore. Brainstorming becomes the hardest part in the process, and every video becomes harder than the last. … Read More