Connecting with Customers using Video Production Services

The key to a successful business is to have brand awareness and great sales. This can be done with some help of the marketing department. Marketing is a key strategy to connect with customers and have them become loyal consumers. But it is important to know how to connect with them. It’s not easy and it certainly doesn’t happen overnight. But with time and consistency, your company can build a loyal consumer base. One strategy is to use video production. Video production services are a great way to provide visual content and grab customers’ attention. Keep reading to learn how to connect with customers using video production.

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Top Myths About Animated Explainer Videos

Animated Explainer Videos are becoming a new marketing trend. With everything going digital, videos are a great form of advertising. Effective explainer videos are able to introduce your product or services in a strategic way. Even if the topic is complex, it’s able to break it down so people can easily understand it. They are a great and simple way to help reach customers so they can understand your business. But some people are hesitant to jump on board with this method. Fear not, here are 3 common myths about animated explainer videos that are simply not true.

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Why Hire a Fractional CMO Instead of Full-Time?

Fractional CMO

A Fractional CMO could be just what your company needs.

If your small or mid-sized business in the Boston area could have the same kind of marketing leadership as a major corporation, what could it accomplish? How could it grow in lead generation, sales, and basically in every possible way? Well, it is possible for any size company to get top notch marketing leadership on just about any budget with a Fractional CMO. … Read More

The Top Elements in a Broad Content Marketing Strategy

To most companies, content marketing is a simple process. They create a blog, churn out one or two posts every week, and highlight them on their social media pages. This can be extremely effective, but it usually isn’t enough. To really engage a large audience, you need to create a wider variety of content.

Here are some of the top forms of content you can use to engage your audience and start creating different types of content. … Read More