Marketing is one of the most important business functions, but many small and mid-sized businesses just aren’t able to get it down. This skill gap is one of the reasons that many of them are starting to turn towards an Outsourced Marketing Team.

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If you’re a startup or launching a new product in the market, marketing is your lifeblood. You need to get the word out about your products and services. You have to make sure your brand is strong enough to stand out from the competition. And most of all, you need to make sure that your marketing stays on-time and on-budget.

Here are several ways an outsourced marketing team makes sense for startups or if you’re launching a new product:

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Many businesses have decided to invest heavily in corporate video campaigns. Teaming with an industry leader like Blue Wave Marketing is critical if you don’t want to get left in the dust. … Read More

Explainer videos are the perfect way to introduce yourself to your audience. They allow you to engage with your audience while providing important information about your products or services. With a strong enough explainer video, you can drive inbound traffic, sales, and brand awareness.

Animation is the natural compliment to an explainer video. It’s instantly engaging and interesting, demanding your audience’s attention. Using them together allows you to hook your audience and then deliver important information to them. The key is getting it right. … Read More

With the meteoric rise of Internet and content marketing, companies are faced with more marketing opportunities than ever before. If you want to make sure your message reaches your audience, however, it’s important to make sure that everything works together. This concept is known as integrated marketing. … Read More