We’ve already discussed how important product videos are for your product page. They can significantly boost conversion rate and average order size.
To take full advantage of these product videos, your message needs to stick. The best way to do that is to get creative. … Read More
Your brand is how the world perceives your business. It’s what makes you unique. If your brand is non-existent, customers aren’t going to have any reason to choose you over your competition.
A strong brand adds significant value. Millward Brown, a world-renowned market research company, estimates the value of brands every year. In 2013, they found that Apple, Google, and IBM all had brands worth over $100 billion. … Read More
Choosing the right promotional product is crucial to a successful promotional marketing campaign, but don’t forget to consider these aspects before you dive into the process. These will help you narrow down your selections of items and eliminate items that aren’t a good fit for your potential customers.
An integrated content marketing strategy can help increase brand awareness and sales by having social followers, CTA’s, links, and email subscribers. By integrating all your content marketing it helps further engage and attract your target market. Content marketing is vital in marketing your brand, so it is important to know how to effectively integrate all content.
If you’ve paid attention to some of our previous messages, you know how valuable a video campaign can be. The right videos can do things like create leads, improve ROI, and generate revenue.
Many companies dive head-first into a video campaign, ready to tap into this incredible potential. When their videos fail to match their expectations, they declare the medium a failure and move on. … Read More
