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The Importance of Storytelling for Content Marketing

Storytelling is essential to content marketing- it builds a strong relationship with consumers and creates a thriving community of loyalists over time. It is important to use content marketing to tell a story that identifies your passions and serves as the foundation for your future content developments.

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Trending Promotional Products

Promotional products are widely used by companies to promote themselves and their products/services. With so many to choose from, it is important to stay informed on what are the most effective ones of the moment.

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The Importance of Video in Social Media Marketing

Its no secret that video is rising in importance. Not only is it valuable to a company’s brand and image, it is now essential to social media identity. With features such as Facebook’s auto play videos and Twitter’s native video product, videos are being viewed and shared at rapid paces and larger scales.

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5 Myths About Promotional Items

Many myths exist surrounding promotional items. People commonly believe that they are an unsuccessful or generic way to market consumers, however, promotional items are actually more effective and dynamic than you may think. Its time to bust these myths and prove why promotional items are in fact a success.

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